Comments on: Network Effects: Advice for TJ’s and Any Organization

By: Costumer-generated advertising at the Superbowl and beyond « Aquifer Media Weblog

Fri, 27 Feb 2009 21:05:42 +0000

[...] like David Armano and Nancy White have been praising the video as an example of a company fostering a great customer experience and [...]

By: Nancy White

Nancy White — Fri, 27 Feb 2009 01:31:32 +0000

First, Beth, we are using a LOT of the WEAREMEDIA work you have done. It is really a fabulous resource.

Second, there will be blogging about the workshop on the ICT-KM blog of the CGIAR. http://ictkm.wordpress.com/

Our workshop is really an introduction in the context of strategic communications work in international agricultural research stations. Pretty specific! It will be fun!

By: Beth Kanter

Beth Kanter — Thu, 26 Feb 2009 04:24:45 +0000

Nancy,

Where can I follow your online workshop. For the next reiteration, I’m going to run it as a 4-6 session phone/online workshop. So, people are doing the exercises in between in their .orgs, and then coming together to reflect on a weekly or bi-weekly conference call. The online part would be done on the WeAreMedia wiki.

The first one will be on the strategy development – 4-6 sessions. Then will do something with the tactical – maybe two sessions. One session intro, exercise, session to debrief.

Would love to see your design – have to cut back the content though.

By: Nancy White

Nancy White — Wed, 25 Feb 2009 17:29:43 +0000

I’ll tweet ya, David!

By: David Armano

David Armano — Wed, 25 Feb 2009 17:15:37 +0000

Nancy, Thanks for the shout out and come say hello on Twitter sometime. I promise I won’t bite.

By: Nancy White

Nancy White — Wed, 25 Feb 2009 16:51:57 +0000

Steve, I’m a TJs fan too. I have heard both pros and cons from employees, but that is not unusual.

Beth, I have been following and pointing to your stuff as we develop our workshop. I was interested in your reflections on the F2F workshop you did and how much of this needs to be done online with or instead of F2F. I’ll report back what we learn. Some of the people in our workshop will be at a related F2F just after our online 2 week workshop with some hands on experimentation time.

By: Full Circle Associates » Crowdsourcing Conference Note-Taking

Full Circle Associates » Crowdsourcing Conference Note-Taking — Wed, 25 Feb 2009 15:43:19 +0000

[...] was not there how coherent this crowdsourced live blogging is. This is another example of using the network. One person can’t do it all, even the amazing Raul. Having done a lot of liveblogging in the [...]

By: Beth Kanter

Beth Kanter — Wed, 25 Feb 2009 13:20:56 +0000

Nancy:

Small world! I discovered David’s work a few years back through his flickr stream which includes incredible visual thinking. You’d relate.

Not sure if you read it, but David wrote an article in Businessweek and also as a white paper on his blog on the Listen, Learn, Adapt process. I remixed the ideas for nonprofits, including some stories from nonprofits.

The post and slides are here:
http://beth.typepad.com/beths_blog/2009/02/riffing-on-listen-learn-and-adapt-need-your-organizations-adaption-stories.html

Also, been teaching a listening workshop – here’s the curriculum
http://beth.typepad.com/beths_blog/2009/02/listening-curriculum-draft-what-you-think.html

These might be helpful for your upcoming work – and I’d love to see how you tackle this approach.

By: steve

steve — Tue, 24 Feb 2009 17:42:59 +0000

I have a friend who works at TJs and this video was shared with everyone and generally very well received. One of the messages said they are becoming like Apple – a core surrounded by a very enthusiastic band of individuals who love them warts and all.

Your points are excellent – and there have been many examples of this sort of stuff over the past few decades.

btw – TJs has some very non-standard practices with employees that are mostly excellent. A remarkable company.